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Showing blog posts tagged with "research"

Trends in Audience Engagement

Entice, Enter, Engage, Exit, ExtendArts and cultural marketers and market researchers from across the country gathered in Memphis last weekend to learn and share. The conversations about arts marketing at the NAMP Conference naturally ranged as wide as cultural audiences themselves. Four days were devoted to sharing ideas to acquire and retain participants in arts and cultural activities. More people with deeper experience in the arts is better for everyone. We caught a few trends to share that we hope will resonate in Cleveland.

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Categories: accessibility, audience, marketing, Race, research, resources | comments

Artists and Audiences Gain from Diverse Theater Scene

Karamu House; "Rasheeda Speaking"

Cross-pollination among artists is always beneficial for everyone involved, including the spectators who experience the final results. Within the theater, Terrence Spivey, artistic director at Shore Cultural Centre and former artistic director at Karamu House, the oldest African-American theater in the US, knows the immeasurable value of collaboration.

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Categories: collaboration, Race, research, Theater | comments

To Join the Union or Not: That is the Question

Local author and playwright, Christopher Johnston expands on findings from CPAC's latest economic impact study, Staging Cleveland:

For Marc Moritz, the decision to join the Actors’ Equity Association (aka, Equity) union was a no-brainer. He’d been acting since he was six and was three years into his theater studies at Kent State University, when he decided it was time to just go pro.

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Categories: Artists, Economy, Jobs, research, Storytelling, Theater | comments

Not Your Average BFF

It was early October and I had spent many hours hunched over my computer in Easton, PA with my new best friend, STATA, a statistical software. Needless to say, STATA and I are not the kind of friends who curl up on the couch together and watch Gilmore Girls with glasses of wine. But nevertheless, STATA was proving valuable – it helped me wrangle five year’s worth of DataArts (formally Cultural Data Project) data -- thousands of data points -- from 62 arts and cultural organizations in Cuyahoga County. 

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Categories: Cultural Data Project, Cuyahoga, DataArts, nonprofit, research | comments

Is an arts job really as legitimate as a [insert every other industry here] job?

My colleagues in the arts industry may bristle at this question, particularly in light of the fact that I’m an arts and culture advocate. If truth be told, I thought we had moved beyond the point where we have to answer this question, due in large part to the U.S. Bureau of Economic Analysis & National Endowment for the Arts. Last year, they released data demonstrating the considerable contribution that arts and cultural production makes to the GDP. After years of local and national organizations conducting analyses to explore the role of arts and culture in the economy – much to the dismay of some in the arts and culture field – the economists in government were finally paying attention.

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Categories: artist, Artist as an Entrepreneur, Education, research | comments

this is a great moment

I was suddenly thrown back to my earlier days at CPAC, just before the age-old idea of integrating artists into community revitalization efforts was coined “creative placemaking.” CPAC and community organizers were discussing not only how artists can help revive communities, but how communities could give back to these artists. There was, and is, a clear understanding of the need to sustain growth without pricing out existing residents, which often includes people working in creative professions. Now that real estate professionals all over the state are recognizing Cleveland’s increasing property values--a result of any number of factors--some of the theories, I imagine, will be put to the test. In fact, a number of efforts that were set in motion in 2008-2010 have already proven themselves and grown in all the obvious neighborhoods, and some not so obvious ones.

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Categories: Artists, artsandhealth, Best Practices, community development, connect, creative minds in medicine, creative placemaking, Creative Workforce Fellowship, cross-sector, Neighborhoods, public benefit, research, resources | comments

Doing More By Saying Nothing

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A few weeks ago, I had the opportunity to meet with a public official in a local community to discuss the city’s strategic plan. Before the meeting, I had written down a few notes and done some research to better prepare. I had also written down a few objectives for the meeting; bullet points for how I could measure the ‘effectiveness’ of my conversation. About half way through the meeting, I put my notes away... 

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Categories: advocacy, advocacy training, arts and culture, Best Practices, Connecting with Policy Makers, Listening, Policy Makers, research, Roundtable | comments

I Hate Numbers

I hate numbers. I have always hated numbers. Story problems make my toes curl; asking me to do addition typically elicits a blank stare and a long ‘Uhhhhmmmm…’ before someone else eventually answers. My method of measuring things like wood and paper, involves a well-developed technique I like to call eyeballing, so as to avoid dealing with a ruler, tape measure, or, god-forbid, fractions. Recently I’ve found myself in the presence of things like statistics and data.

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Categories: Artists, Cleveland, research, Visual | comments

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