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Great Lakes Theater "The Merry Wives of Windsor," 2014

strengthening, unifying and connecting greater Cleveland's arts and culture sector

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Showing blog posts tagged with "website"

Your Virtual Reality (part 2)

Go!

Picture your perfect website. You can find everything you’re looking for. You can access all the information you need. While you know nothing could replace seeing your work in person, you are as close as you can get to that experience. Now, how do you turn that arts and culture vision into a virtual reality? Last week we offered tips for detailing and planning all of the features you want on a new website. After developing our two new sites designed to support, strengthen and unify greater Cleveland's arts and culture sector, we thought we would offer some of our experience to transition from concept to site launch.

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Categories: audience, Best Practices, evaluate, experience, internship, metrics, Storytelling, website | comments

Your Virtual Reality (part 1)

Websites … Critical marketing tools? A necessary evil?  Welcome distractions? We all view them differently, especially when we are the ones developing them. While it helps to have great web designers, building a new website can be daunting. CPAC just launched two in April, and we are thrilled to share them. The process of building these sites has been about five years in the making, give or take a few other programs and research occupying our time. Here are a few things we learned along the way:

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Categories: audience, experience, marketing, plan, Storytelling, website | comments

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